Business Analytics, Global Edition
James Evans
This book provides undergraduate business students and introductory graduate students with the fundamental concepts and tools needed to understand the role of modern business analytics in organizations, to apply basic business analytics tools in a spreadsheet environ- ment, and to communicate with analytics professionals to effectively use and interpret analytic models and results for making better business decisions. We take a balanced, holistic approach in viewing business analytics from descriptive, predictive, and prescrip- tive perspectives that define the discipline.
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Year:
2022
Language:
english
File:
PDF, 24.36 MB
IPFS:
,
english, 2022
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